Japan is known for constantly birthing new trends, and 2024 is no exception. Here are some trends catching attention in Japan this year:
1. Virtual YouTubers (VTubers)
Virtual YouTubers (VTubers) are a new form of entertainment where digital characters operate YouTube channels and deliver content. In Japan, VTubers have gained immense popularity, captivating audiences with their live streams and video content. In 2024, even more VTubers have emerged, enchanting viewers with their unique personalities and charm.
